Fuel Transport
Branding and identity for Canadian logistics company, Fuel.
Inspired by the shipping container as the core building block of transportation, the identity features a simple bracket that acts as a container, expanding and contracting to fit any and every need.
Agency: Sid Lee Toronto
ECDs: Jeffrey Da Silva, Tom Koukodimos
Designers: Dominic Liu, Laura Soper
Client: Fuel Transport
Awards:
2017 Cannes Lions – Creation of a new Brand Identity: Corporate – Silver
2017 Cannes Lions – Brand Collateral – Bronze
2017 Cannes Lions – Logo Design: Local Companies & Brands – Bronze
2017 Cannes Lions – Video / Moving Images – Bronze
2017 D&AD Branding – Brand Expression in Moving Image – Graphite Pencil
2017 D&AD Branding – Branding Schemes / Small Organization – Wood Pencil
2017 One Show – Design – Branding / Logo
2017 One Show – Design – Branding/Identity System
2017 One Show – Design – Motion Graphics / Single
2017 ADC Design – Logo – Single
2017 ADC Design – Branding Systems / Corporate Identity for Print
2017 Applied Arts Design – Logo / Wordmark / Branding Identity – Series
2017 Applied Arts Design – Logo Applications – Series
2017 Applied Arts Design – Poster – Single
2017 Marketing Awards – Design – Logo/Corporate Identity – Gold
2017 Communication Arts – Design – Motion Graphics
2017 Communication Arts – Design – Poster – Series
2017 ADCC – Graphic Design – Motion Graphics
2017 ADCC – Graphic Design – Complete Design Program
2017 Epica Awards – Brand Identity
2017 Epica Awards – Graphic Design
© 2018 Laura Soper